CPG Sales Staffing Solutions

In the world of consumer packaged goods, finding the right sales team is imperative. The market for essentials is large, and there are many distributors and manufacturers looking to sell their products. CPG sales staffing solutions can help you add valuable new salespeople to your team, but which solution works best?

CPG recruiting firms like BottomLine Recruiting can help you find the perfect candidates for any of your open sales positions.

Why CPG Sales Matter

CPG sales recruiters know exactly how important sales are to CPG businesses. People and other businesses are always in need of items like toilet paper, snacks, and other essentials. Understanding how to effectively market and sell your company’s products is imperative when competing against a vast array of other companies. This is just one reason why you may be interested in looking into consumer packaged goods staffing agencies to find your new sales representatives.

Potential CPG Staffing Solutions

When it comes to finding the right CPG sales staffing solutions, you have a variety of options from which to choose. One of the most common types of staffing solutions is the job board, which can be used for a variety of different positions across industries. Job boards like Indeed, Glassdoor, and more offer a place for businesses to announce their open job positions and receive resumes from interested candidates. However, job boards may not be the best option when looking for sales candidates. Here are just a few reasons why a job board can be a detriment to your recruiting process:

High Volume, Low Quality: You will see a very large number of applications; however, many of these applicants will be underqualified or unfit for the position, making it trickier to find the best candidates.
Limited Pool: A job board will only reach so many candidates. There are many other untapped pools, like passive candidates, who cannot be reached through job boards.
Limited Interaction: Job boards are also very impersonal, making it difficult to truly connect with any of your candidates or get to know them.

One of the best staffing solutions for CPG recruiting is utilizing recruiting firms to help you find the best candidates for the job.

The Benefits of CPG Recruiting Firms

So, what makes consumer packaged goods staffing agencies an ideal choice for finding your CPG sales candidates? There are a variety of reasons, but here are just a few:

Access to Passive Client Pools: Sometimes, the best candidates are not ones currently looking for work. Recruiters can reach out to the best passive candidates and invite them to interviews.

Less Work For Your Hiring Team: Your team no longer has to worry about poring over endless pages of applications. Let the recruiters handle it for you!

Thorough Consulting: Recruiters will follow your lead on finding the right fit; they will make sure your needs are met above anything else.

Effective Communication: Recruiters keep an open and clear line of communication with their clients to ensure each business gets exactly what it needs.

What CPG Sales Recruiters Look For

As one of the best CPG sales staffing solutions, sales recruiters know exactly what kind of skills and traits to look for in your ideal sales candidates. The following are just some of the key traits that every successful sales candidate should have.

Active Listening and Communication

A good sales candidate should know how to effectively communicate with both you and your clients. Active listening, asking follow-up questions, and being candid with your clients will help pave the way to positive relationships and even increased sales.

Familiarity with CPG Sales Data

It is nearly impossible to be a successful CPG sales candidate if one does not already have familiarity with the field or at least an understanding of how to interpret data. This is imperative when approaching clients and selling products.

Understanding Trends

Understanding the ebbs and flows of product sales, the needs of your clients, and more will be immensely helpful for any sales candidate. You want a candidate who knows how to strategize based on trends.

About Bottom Line Recruiting

BottomLine Recruiting serves as one of the best CPG sales staffing solutions in the Chicagoland area and beyond. A recruiting company that specializes in sales and diversity recruiting, we know exactly how to find you the candidates that you need. With over fifteen years of recruiting experience, our client process and our recruiting training leave us well-equipped to handle any recruiting need, no matter the industry.

Our Client Process

CPG sales recruiters should always have a high-quality candidate selection process for their clients. At BottomLine Recruiting, we take our selection process very seriously in order to present our clients with the top five best candidates for the job. Here is our recruitment process in three simple steps:

Phone Interview: Our first round of interviews takes place over the phone. These interviews are all about gauging our candidates’ communication skills, energy levels, ability to connect and drive interest, and more.

In-Person Behavioral Interview: Our second round of interviews are hour-long, in-person interviews. In these interviews, we analyze candidates’ core presentations and discuss their experience and credentials to make sure they are a good fit.

Final Assessment: After the in-person interviews, we ask our top candidates to complete a written and verbal assessment as a way of analyzing their skills in leaving messages and following up. From here, we select our top five candidates to present to you.

The Best Consumer Packaged Goods Staffing Agencies

When it comes to finding the best CPG sales staffing solutions, look no further than our team at BottomLine Recruiting. With over fifteen years of experience in sales recruiting, we are one of the best CPG recruiting firms for your needs. We can help you find the best candidates, no matter the position.

Contact our team at BottomLine Recruiting today to recruit the best candidates for your open positions.

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